Access Denied wrote:In that case congratulations are in order! I definitely think it’s a step in the right direction in moving ATS forward.
My only question now is what took you so long?

Tom
Why thank you, I think...
Did it take long? He was only back from his last banning barely a year.
It wasn't my desire to see him go (I know you can't fathom that "idiocy" but there it is) in spite of the fact his presence was a pain in my back sides (as witnessed here at RU recently) and generated zero revenue for the company (TAN, LLC) since JL received 100% of the ad revenue in his forum, which was next to nothing on a monthly basis, which also destroys the prevalent, ridiculous theory you lot had as to why we hosted him. JL has a very interesting mind and ATS was a good outlet for that mind and those who were interested in reading his stuff.
The same goes for "sleeper", he had about 300 readers, we could tell that by the unique IP addresses that hit his thread(s), which amounted to just under 300 different addresses. There's no money in 300 people repeatedly loading pages. The ad networks all have "caps", typically "3/24" which means 3 views in 24 hours of any single advertisement is all you get credited for per Unique IP address. Considering it takes 1,000 different people to see an ad to make before we get paid I hope you begin to understand the folly in the assumption of riches being made by his involvement. Based n the total views that thread has, I doubt if it's made a hundred dollars in the whole time it's been up.
I should add that no matter how you try to spin it, ATS now attracts well over over 15 Million page views, greater than 2.8 Million monthly visits, 1.3 Million monthly, Absolute Unique IPs, and an average of 4,500 new posts a day, JL and or "sleeper" had a statistically non existent effect on traffic and zero impact on revenue. Even when you consider that a year ago when we were only at 1.3 Million visits a month the 5 or 6 hundred people that followed them (then) didn't impact the numbers in any significant way. The one time JL had a direct and significant impact on the traffic was when he did C2C, we got about 12,000 additional visits that day which was very much appreciated but again, a drop in the bucket.
So, I would appreciate an end to the lunacy of the argument JL and or "sleeper" were allowed on ATS because of "all the traffic and revenue they attracted/generated", it's just bollocks.
We are a media company, we are expanding into terrestrial radio next, we live and breathe content on all sorts of topics. We never claimed to be a news organization, we never promised to be a research institute, although we welcome BOTH into the fold. The point is, we welcome everything from wild speculation to hard scientific research as long as it is within the bounds of the TAC.
Complaining about folk like JL and "sleeper" being on ATS is like complaining about "Saturday Morning Cartoons" being on CBS because "60 Minutes" is on CBS on Sunday night.
I hope this has helped the honestly wondering or confused (as opposed to the spiteful, whom I could not care less about helping) among you understand us a little better.
Springer...
Never argue with an idiot. He'll only take you DOWN to his level and beat you with experience!